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Empty shop wins contest to brighten up city centre

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Saturday, December 22, 2012
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Nottingham Post

A NOTTINGHAM shop decorated with a giant white snowflake and flying angels has won the city's Christmas window-dressing competition.

Businesses and artists decorated the windows of 12 empty shops as part of the 12 Windows of Christmas Cheer project, which aimed to give holiday shoppers something festive to look at.

  1. Festive design:  Philip Watts, left, the winning designer of the Windows of Christmas Cheer competition, with Councillor Nick McDonald of Nottingham City Council and Geoff Williams, a director of the Nottingham Business Improvement District.

    Festive design: Philip Watts, left, the winning designer of the Windows of Christmas Cheer competition, with Councillor Nick McDonald of Nottingham City Council and Geoff Williams, a director of the Nottingham Business Improvement District.

Now architectural ironmonger Philip Watts has been awarded £1,000 after designing the Angels in Flight window, which can be seen on Friar Lane near its junction with Maid Marian Way.

"I am absolutely over the moon and extremely grateful to those who voted for us," said Mr Watts.

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"The project was great fun to be involved with. It is such a simple and brilliant idea where everyone wins.

"It's been great for us, great for landlords, great for the high street and great for shoppers. Other cities should follow suit – and we should do it again next year."

The initiative was led by the Nottingham Business Improvement District (Bid) and Nottingham City Council to try and brighten up empty shop units over the festive period.

Designed to be a festive trail around the city centre, shoppers and visitors were encouraged to visit all of the windows and then vote for their favourite.

Geoff Williams, a director of the Nottingham Bid, said: "The Angels in Flight window looks lovely and certainly attracts the attention of people when they visit this part of the city.

"People can continue to enjoy this window and the others in the trail right through to early January.

"The initiative was a great way of improving the look of empty units over the festive season and we are delighted people took the time to vote."

Among the other windows is a Christmas Heart of Heritage design in Flying Horse Walk, A Winter Wonderland design in the Exchange arcade and an Enchanted Forest design in Pelham Street.

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