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Notts MP starts salt reduction campaign

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Tuesday, March 12, 2013
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DH_nottspost

A MP from Notts has launched a campaign to try and reduce the amount of salt people consume in their food.

Health Minister Anna Soubry has started the campaign which will also focus on food companies and encourage them reduce the amount of salt content in their recipes.

  1. anna soubry broxtowe MP

    Anna Soubry, Broxtowe MP

Research shows that 55 per cent of people in the East Midlands rarely or never consider the amount of salt in the food they buy, even though 78 per cent of people say that they know that too much salt is bad for their health.

The campaign wants to get people to reduce their daily intake from an average of 8.1 grams a day towards the six grams a day goal.

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It will do this by:

*Pushing the catering and take away sector to do more - by setting new maximum targets for the most popular dishes such as sandwiches and chips.

*Getting more companies across the food industry sign up to salt reduction.

Ms Soubry said: "Today, our typical shopping basket contains much less salt than it did ten years ago but more needs to be done to help lower these levels even further.

"Through the Responsibility Deal, we are working with the food industry to make sure people are given healthier options with less salt in their favourite foods. The voluntary approach is working and we have already seen results in our everyday foods, but to get the greatest impact, we need more companies pledging to reduce salt levels, particularly in the catering and take away sector.

"We need to make sure that people can make an informed choice about what they're eating and we will soon have a clear and consistent front of pack food label which will help people see at a glance what's in their food and empower them to make healthier decisions."

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11 Comments

  • Profile image for BLawrenson

    by BLawrenson

    Thursday, March 14 2013, 11:26PM

    “Should be Steve but they don't bother. That is why we have so much heart disease, diabetes and alcoholism not to mention chest problems.”

  • Profile image for SteveBasford

    by SteveBasford

    Thursday, March 14 2013, 9:52PM

    “Agree @Bill , and that person should be the consumer.”

  • Profile image for BLawrenson

    by BLawrenson

    Wednesday, March 13 2013, 11:48AM

    “When you read that a ready snack can contain the same amount of salt as eight packets of crisps then someone needs to take action.”

  • Profile image for FormerlyW

    by FormerlyW

    Tuesday, March 12 2013, 6:26PM

    “"is there no lengths this woman won't go to in self publicity." --- chipsandgravy

    It's a fairly run-of-the-mill health initiative. She's a junior health minister. It's her job.”

  • Profile image for smshogun

    by smshogun

    Tuesday, March 12 2013, 6:23PM

    “How about people getting an allotment and growing their own food, you have no worries about what chemicals have gone into it, how contaminated it is, and how far its travelled around the world to get to your supermarket. Alternatively you could turn over part of a garden to growing some of your food and still retain some of your garden for leisure, or if you don't have a garden you can container grow many foods.

    By doing this you have no worries about salt, misleading packaging, of any of the other labelling scams highlighted over the last few years, and a healthier diet from food which costs less than it does to buy if you put a little time in.”

  • Profile image for BLawrenson

    by BLawrenson

    Tuesday, March 12 2013, 4:08PM

    “wortho, you will possibly find that the death toll from excess salt, tobacco and alcohol will each exceed the injuries and deaths of service personnel over the past few years. Hide your head in the sand if you will or make your partisan points but bad health still costs or spoils lives.”

  • Profile image for wortho48

    by wortho48

    Tuesday, March 12 2013, 3:44PM

    “What a waste of space this woman is the previous government and her government took our young men and women in to wars to get themselves killed and she's burbling on about salt in food come on Anna get your priorities right or to be rude shut your mouth because each time you open it out comes a load of garbage and I for one am fed up of being told how to live my life by every corrupt politician the latest who as just been jailed and he was telling us what to do just like you .. so folks eat what you want drink what you want another words do whatever you want but please stay within the law . UKIP for me .”

  • Profile image for BLawrenson

    by BLawrenson

    Tuesday, March 12 2013, 2:14PM

    “Being Health Minister Anna Soubry is required to front any campaigns that her health officials and medical advisers put together to try and improve the health and well being of the general population. To my mind eating junk food is nothing to do with lack of life opportunity, it is all about convenience, image and availability and always has been so. Trying to reduce salt consumption, smoking and excess alcohol will always attract adverse comment but it would be irresponsible of a Health Minister not to support such campaigns. Don't shoot the messenger.”

  • Profile image for tug_f

    by tug_f

    Tuesday, March 12 2013, 1:22PM

    “J_Orange

    Have to agree with you, Anna Soubry is a clown and this coalition is a Circus, time for them to go, the only constant message we get from them is all about Government Control, they know best and the Public Will do as they are Told, with the three Failed parties is it any wonder the public want change and with their manifesto for all to see, is it any wonder that UKIP offer a very Real change that the public want, not More Nanny State Control.”

  • Profile image for J_Orange

    by J_Orange

    Tuesday, March 12 2013, 11:34AM

    “Anna Soubry needs a bright red nose and some long flipper shoes, for the woman is a clown. She'll be gone at the next election, how she got elected, even with the tiniest of majorities is beyond the logic of the thoughtful.

    Anna, you're "working with the food industry", the food industry are doing as they like and your government aren't putting any pressure on at all. The 'traffic light' system was found to be effective and recommended years ago but the supermarkets rejected it, so it didn't happen.

    Scratching the surface, why do people eat junk food? Because previous (and this current) Tory administrations have removed the life opportunities of generations in large areas of the country. When you've got no steady job, no pension, no employment rights and shrinking benefits, unsurprisingly most avenues of leisure and most avenues full stop are restricted to you. People can't fully join the vacuous consumer society (the only society there's such thing as eh Anna?) and get their treats were they can, drinking booze, smoking tabs and eating the processed junk food that's on offer at the end of every supermarket aisle. Y'know, those supermarkets who Anna Soubry's government are "working with".

    Give people opportunities, somehow decent to live and prospects. Give them a pension and decent health care. Give them community centres, youth clubs and sporting facilities. Make life worth living for the majority, then people might start looking after themselves a bit more.
    Alas Anna Soubry and her ilk favour the wealthy, who can afford organic veg boxes and decent healthcare, aren't so time constrained and certainly aren't so cash constrained. Give people their money back Anna, the wealth of this nation belongs to everyone, not the few your party is in parasitic co-existance with.”

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