Fresh approach to selling local and sustainable Notts food
A NEW Notts food brand has been launched.
NottsNosh, a scheme run by Groundwork Nottingham, showcases food produced in the city and county and supports local farmers.
As well as selling local food under the NottsNosh label, Groundwork will also promote existing producers to businesses, such as restaurants.
A series of launch events were held this week, with the final one at Crabtree Farm Community Centre, in Bulwell, yesterday.
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Rosy Moore, local food coordinator at Groundwork, said: "Food prices are rising and one of the reasons is the rising price of oil. If we eat locally we are cutting out those extra costs. It's also about supporting local farmers and being more environmentally-friendly and at the launch events we've been shouting about NottsNosh stuff and inviting local producers to come along and shout about their stuff.
"People have been really enthusiastic about what we are doing. They think its a fantastic idea and we hope it will get even bigger next year."
As well as selling food, NottsNosh also helps people grow their own food and cook with local products.
A new website will be launched at the end of January to let people know where they can buy fruit and vegetables, meat and other food locally.
They are also working to get NottsNosh sold in supermarkets across the county.
Miss Moore added: "We are in discussions with a big supermarket at the moment and they seem really keen, so it is possible we might see NottsNosh on supermarket shelves fairly soon."
At the launch events, which took place in Netherfield, Arnold and Aspley, as well as Bulwell, people were invited to go along and see what local food was available.
Jams, chutneys and cakes were among the produce.
A winter broth, made from vegetables grown at Trinity Farm, near Awsworth, was also handed out, along with recipe cards.
As well as focusing on promoting food, the scheme also aims to get young people involved in agriculture through its Back To Our Roots Project.
It invites farmers to give young people a taste of what farming involves.
Bulwell councillor John Hartshorne was among the people supporting NottsNosh and he hoped to see Bulwell involved again in the future.
He said: "One of the big jobs in Bulwell is trying to encourage and inspire young people who maybe don't have a lot of academic aspirations. We see this focus on local food and agriculture as a good way to provide young people with some basic skills, so I'm very excited about this new group."