Anti-ageing effects of Boots product proven
LONG queues are expected at Boots today for a beauty product which has had its anti-ageing effects proven.
A 12-month clinical trial has found Boots No 7 Protect & Perfect Intense Beauty Serum has genuine, long-term benefits and makes a visible and structural improvement to the skin.
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A 12-month clinical trial confirmed benefits
Previously, customers flocked to buy the company's No 7 Protect & Perfect Beauty Serum after its reported benefits were highlighted in BBC's Horizon programme.
The new results, revealed in the British Journal of Dermatology on Tuesday, showed that the No 7 Intense Serum improved skin structure and facial wrinkles when used over a 12-month period.
Boots skincare scientific adviser Stewart Long said: "To our knowledge this is the first time such benefits have been reported for a non-prescription cosmetic anti-ageing product."
No 7 Protect & Perfect Intense Beauty Serum is priced £19.75 for 30ml.
9 Comments
by Jason,, Notts
Thursday, April 30 2009, 7:46PM
“are you speaking from experience Stacey”
by john Hamilton, london
Thursday, April 30 2009, 3:35PM
“Impossible with all the chemicals in them
if you where a chemist you would understand it's full of petro chemicals which are proved to age skin.”
by Jason, Notts
Thursday, April 30 2009, 3:11PM
“I think it would be better to not smoke ,instead of wasting money on this stuff, if you want to stay young looking. The woman, who smoke for a long time, always look a lot older than non smokers.”
by stacey, Notts
Thursday, April 30 2009, 12:47PM
“it will help the skin look healthier but it wont help wrinkles as wrinkles are caused by the elasticity in your skin snapping like an elastic band! that is why people have to have face lifts, no cream or serum is gonna give you younger looking skin again! once the elasticity in your skin has snapped it will form wrinkles you cannot go against that as that is part of growing old so y cant people just accept that?”
by Ugly Betty, Notts
Thursday, April 30 2009, 10:48AM
“BUT DOES IT REALLY WORK?”
by silkypike, Ravenshead, near Shirebrook
Thursday, April 30 2009, 9:43AM
“Do they sell gallon bottles ?
our lass culd do with a bath in this stuff, bless the years have not been kind to her !!!!”
by lisa smith, radcliffe-on trent
Thursday, April 30 2009, 9:16AM
“Ha Ha,i won a bottle in a raffle last week!!!!! After the year ive had i have aged about 20 years so by this time next yer i should look about 2!!!”
by Alan-a-dale, Nottingham
Thursday, April 30 2009, 9:03AM
“How sad and shameful that in a world where people are starving, living in abject poverty and dying before their time, huge numbers of vain and desperate people will be queuing up to get their hands on this chemical cocktail.
Gow old gracefully and accept what age brings rather than trying to cling so pathetically to your youth.”
by ELAINE, Beeston
Wednesday, April 29 2009, 5:08PM
“Need to get me some of that....”